Brand Story
In 2014, we sent our OEM products to Japan, where they were displayed in Sam's Supermarket, one of the world's top 500, and The famous Aeon retail supermarket in Japan. The small, practical, seiko made in China products were loved by the Japanese people and they were eager to buy them.
At that time, we didn't want to sell our products in China. We just made every product carefully.
In 2016, with the in-depth development of our products and market, we realized that we should introduce our products into China, which would be more conducive to promoting new ideas of product development, not limited to Heshi household products, and more conducive to creating Chinese brands and reflecting Made in China.So we registered a Chinese brand called LAZY DIARY.
In 2017, we established Suzhou Yona International Trade Co., Ltd. as the sales center of the brand in Suzhou, China. In the same year, our products officially entered the Chinese market and were sold on China's largest online mall, JINGdong and Tmall e-commerce platforms.
Products in 2018 through the world's fifth largest online platform NAVER selected article, LAZY DIARY in Chinese brand sales throughout all the coasts of South Korea, the Japanese household items made in China also popular in Korea, in order to ensure that the original made in China, Chinese brand to the world propaganda, packing of the products all adopt the Chinese, brands are only accept RMB transactions.We believe that Chinese brands will also enter the world market and be recognized by the world.
LAZY DIARY, like many Chinese brands, has a big dream
In 2020, LAZY DIARY began to design maternal and child products, hoping to deepen the brand's home design concept in maternal and child products and sell better products in China.